by RBA | Apr 19, 2017 | Digital Experience, Digital Strategy, Digital Workplace, Marketing, Portals & Collaboration |
Over the past few years, workplaces have slowly transitioned from physical office spaces to much more flexible ‘digital workplaces,’ where employees are connected by modern collaboration tools instead of just shared work environments. According to a 2015 global... by RBA | Dec 9, 2016 | CRM, Marketing |
Companies cannot exist without their customers. It’s a business reality. Gone are the days of customers vying for your attention; customers have more intelligent buying power than ever. Rapid advances in technology and data – from the Internet of Things (IoT) to... by RBA | Aug 12, 2014 | Digital Strategy, Marketing |
Not getting the customer insights you need by tracking aggregate visitor data with your web analytics platform? Seeing the data in CRM, but not able to tailor content on the fly? Engagement analytics tracks behavior at the visit level, providing the insight needed to...